Kirana 2.0: How DigiDukaan Is Digitising India's 1.4 Crore Neighbourhood Stores
Posted on 29th Aug 2026 06:16:58 in Business, Digital Marketing
Tagged as: kirana stores, DigiDukaan, ONDC, retail technology, MSME, small business India
DigiDukaan, the DPIIT-ONDC initiative, is moving India's 1.4 crore kirana stores from phone-call ordering to digital B2B procurement. Here is what it means for shopkeepers, distributors and brands.